Selfies can help your business. #SMWLA
A while back was Social Media Week LA (#SMWLA) and unfortunately I did not get to attend most of the events. I wish I was able to go to all the different panels and lectures held around Los Angeles about one of my favorite topics: Social Media.
Social Media used to be a way for people to stay connected to friends, old colleagues, families, and school-yard crushes but now has become one of the highest revenue generating tools. Companies of all sizes are now hopping on the Social Media train and realizing the potential that a simple photo can bring.
I was fortunate enough to go to a talk lead by Bluurp's CMO Darell Austin Jr. Darell's topic was regarding how start ups can utilize social media to attract customers. Although, all the slides on the PowerPoint were extremely useful, the one thing that stuck out to me was the power of a Strategic Selfie.
Selfies. Yup, you heard that right. So how can a simple selfie increase your business? Well think about it.
If you took a selfie with someone of importance, it can show that you are well connected.
If you took a selfie at a important place, it can show that you are a VIP.
If you took a selfie doing mundane things, it can show transparency.
These are just some ways in which selfies can help your business. People now value transparency and relativity more than anything and by being open to your audience, you are building rapport without even doing much.
What are some of your best strategic selfies?
